{"id":1967,"date":"2021-07-01T09:03:37","date_gmt":"2021-07-01T13:03:37","guid":{"rendered":"https:\/\/firstandpen.com\/staging\/5861\/?p=1967"},"modified":"2021-07-02T10:00:14","modified_gmt":"2021-07-02T14:00:14","slug":"antwan-owens-jackson-state-hbcu-first-player-with-nil-ncaa-deal","status":"publish","type":"post","link":"https:\/\/firstandpen.com\/staging\/5861\/antwan-owens-jackson-state-hbcu-first-player-with-nil-ncaa-deal\/","title":{"rendered":"HBCU Program Jackson State Fields First Player With NIL Deal"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">At midnight, the long awaited NIL opportunities for NCAA athletes commenced. And leading the way was Jackson State defensive end, Antwan Owens.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">An <a href=\"https:\/\/twitter.com\/SInow?ref_src=twsrc%5Etfw\">@SINow<\/a> Exclusive | Antwan Owens, a Jackson State D-end, just became the nation\u2019s first athlete to sign an NIL deal.<br><br>In a midnight ceremony in NYC, he inked with Three Kings Grooming, a black-owned hair product shop.<br><br>\u201cSomebody pinch me!\u201d he tells SI.<a href=\"https:\/\/t.co\/4iQJb3Sll1\">https:\/\/t.co\/4iQJb3Sll1<\/a> <a href=\"https:\/\/t.co\/UjTSdNc82C\">pic.twitter.com\/UjTSdNc82C<\/a><\/p>&mdash; Ross Dellenger (@RossDellenger) <a href=\"https:\/\/twitter.com\/RossDellenger\/status\/1410448170614673409?ref_src=twsrc%5Etfw\">July 1, 2021<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ross Dellenger of Sports Illustrated was the first to report the deal at midnight on July 1st.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Owens signed the first reported NIL deal in college sports with 3 Kings Grooming, a Black owned hair product company. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cSomebody pinch me!\u201d <a href=\"https:\/\/www.si.com\/college\/2021\/07\/01\/jackson-state-antwan-owens-first-nil-endorsement-deal\">said Owens to Sports Illustrated<\/a>. \u201cThis is something that\u2019s going to be life changing, generationally life changing.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The financial terms of Owens&#8217; deal were not disclosed. And even though it will pale in comparison to the multi-million dollar deals inked by professional athletes, it is a game-changer for college athletes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And it was led by an HBCU athlete.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cFor us, HBCUs are very important,\u201d said Michael Nwankwo, one of three brothers who runs the Cincinnati-based 3 Kings Grooming. \u201cThe main colleges get the credit and no one really pays attention to the HBCUs. What Deion is trying to do to get these athletes paid and recognized, that\u2019s why this was our first choice.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The deal with 3 Kings Grooming was facilitated by ICON Source, a digital company that connects brands with athletes. <\/p><div id=\"first-4265256366\" class=\"first-content first-entity-placement\"><!-- \/22950135888\/FAP_Article_Leaderboard_Instream2 -->\r\n<div id='div-gpt-ad-1700413625220-0' style='min-width: 300px; min-height: 90px;'>\r\n  <script>\r\n    googletag.cmd.push(function() { googletag.display('div-gpt-ad-1700413625220-0'); });\r\n  <\/script>\r\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">ICON didn&#8217;t stand pat with Owens&#8217; deal. They also signed deals with four other Jackson State Tigers players. The Mississippi-based program is led by Deion Sanders, so it was easy to see the spotlight shining brightly on the state and opportunity.  <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Other athletes followed in the steps of the Jackson State players.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fresno State women\u2019s basketball twin sisters Hanna and Haley Cavinder signed an NIL deal with Boost Mobile. They have hundreds of thousands of followers across TikTok and Instagram, so their influence is obvious. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Miami Hurricanes&#8217; quarterback D\u2019Eriq King also joined the mix. He will now be paid for appearances after signing a deal with The Wharf in Miami.<\/p><div id=\"first-3352810256\" class=\"first-content_2 first-entity-placement\"><!-- \/22950135888\/FAP_Article_Leaderboard_Instream3 -->\r\n<div id='div-gpt-ad-1700413989195-0' style='min-width: 300px; min-height: 90px;'>\r\n  <script>\r\n    googletag.cmd.push(function() { googletag.display('div-gpt-ad-1700413989195-0'); });\r\n  <\/script>\r\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cIt\u2019s long overdue,\u201d <a href=\"https:\/\/www.si.com\/college\/2021\/07\/01\/ncaa-athletes-profit-nil-daily-cover\">said King<\/a>. \u201cI\u2019m going to be one of the first people to make money from my name, image and likeness. We are going to show the country it\u2019s here.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While these are among the first deals to be finalized and announced, more will surely follow. As college athletes build their social appeal and success on the field, NIL deals will grow.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Confusion will be sure to follow as more deals are signed. But for now, student-athletes will finally have the chance to be compensated, something that <a href=\"https:\/\/twitter.com\/Ed_OBannon\/status\/1410088482152669189\">Ed O&#8217;Bannon<\/a> and <a href=\"https:\/\/twitter.com\/JeremyBloom11\/status\/1410086057446502405\">Jeremy Bloom<\/a> fought and suffered for. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThis is a gigantic and historical moment, not just for NIL but the landscape of college football,&#8221; said Owens, who&#8217;s 17-year-old brother is being actively recruited by colleges.<\/p><div id=\"first-3102813513\" class=\"first-content_3 first-entity-placement\"><!-- \/22950135888\/FAP_Article_Leaderboard_Instream4 -->\r\n<div id='div-gpt-ad-1700414036595-0' style='min-width: 300px; min-height: 90px;'>\r\n  <script>\r\n    googletag.cmd.push(function() { googletag.display('div-gpt-ad-1700414036595-0'); });\r\n  <\/script>\r\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;It\u2019s something bigger than ourselves. It\u2019s eye-opening for me that my brother will be able to properly reap the benefits of it.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>At midnight, the long awaited NIL opportunities for NCAA athletes commenced. And leading the way was Jackson State defensive end, Antwan Owens. Ross Dellenger of Sports Illustrated was the first to report the deal at midnight on July 1st. Owens signed the first reported NIL deal in college sports with 3 Kings Grooming, a Black [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1968,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[16],"tags":[378,376,377],"class_list":["post-1967","post","type-post","status-publish","format-standard","has-post-thumbnail","category-news","tag-antwan-owens","tag-jackson-state","tag-nil"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>HBCU Program Jackson State Fields First Player With NIL Deal<\/title>\n<meta name=\"description\" content=\"At midnight, 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